▲ Positioning & Naming: Apona.
▲ Packaging, Web Copy & Comms: Inito.
▲ Copywriting: Mosaic Rooms. WITH PENTAGRAM PARTNER SAMAR MAAKAROUN.
▲ Naming & Web Copy: Native. WITH JUSTIFIED.
▲ Naming: Zedwell. WITH RAGGED EDGE.
▲ Tone of Voice & Comms: The Pembroke. WITH EVERYTHING IN BETWEEN.
▲ Identity Concepts & Tone of Voice: NiaHealth. WITH GILFRED.
▲ Naming & Packaging Copy: Pepsico.